COLLOQUIAL VOCABULARY IN PUBLIC SPEECH

РАЗГОВОРНАЯ ЛЕКСИКА В ПУБЛИЧНОЙ РЕЧИ

Кулбек Карлыгаш Куанышкызы

студент, кафедра иностранных языков и переводческого дела, Восточно-Казахстанский университет,

РК, г. Усть-Каменогорск

Сарсенбай Жания Мураткызы

студент, кафедра иностранных языков и переводческого дела, Восточно-Казахстанский университет,

РК, г. Усть-Каменогорск

ABSTRACT

Colloquial vocabulary, characterized by informal and conversational expressions, plays a vital role in public speech by fostering relatability, simplifying complex ideas, and enhancing audience engagement. This article explores the strategic use of colloquial language in various speaking contexts, such as building connection, improving clarity. While colloquial vocabulary can make speeches more accessible and engaging, its effectiveness depends on proper audience analysis and balanced usage. The article concludes with practical examples and recommendations for incorporating colloquial of public speesh.

АННОТАЦИЯ

Разговорная лексика, характеризующаяся неформальными и разговорными выражениями, играет жизненно важную роль в публичной речи, способствуя возможности общения, упрощая сложные идеи и повышая вовлеченность аудитории. В этой статье исследуется стратегическое использование разговорного языка в различных разговорных контекстах, таких как построение связи, улучшение ясности. Хотя разговорная лексика может сделать речи более доступной и увлекательной, ее эффективность зависит от надлежащего анализа аудитории и сбалансированного использования. Статья завершается практическими примерами и рекомендациями по включению разговорной публичной речи.

Keywords: colloquial vocabulary, public speech, informal language, audience engagement, carity in speech, cultural sensitivity.

Ключевые слова: разговорная лексика, публичная речь, неформальный язык, вовлеченность аудитории, харизма в речи, культурная чувствительность.

Colloquial vocabulary, or informal expressions, is a cornerstone of effective communication in public speaking. Its accessibility and emotional resonance make it an indispensable tool for engaging diverse audiences. Yet, balancing the use of colloquial language with the context, purpose, and audience expectations is critical. In this extended exploration, we delve deeper into the historical context, cultural variations, and techniques for mastering the art of colloquial speech in public communication. Colloquial vocabulary, also known as informal expressions, plays a vital role in making public speaking effective and engaging. This type of language is easy to understand and helps create an emotional connection with the audience, making it an essential tool for speakers aiming to reach diverse groups. However, its success depends on using it appropriately, keeping in mind the context, purpose, andexpectations of the audience. In public speaking, colloquial language helps simplify complex ideas, build rapport, and keep the audience interested. It works particularly well in casual or conversational settings but must be carefully balanced to avoid sounding unprofessional or overly informal. This article focuses on how colloquial vocabulary enhances public speeches, offering insights into its proper use, cultural differences, and practical techniques to deliver impactful and relatable messages. We explore the historical evolution of colloquial speech in public communication, showing how it has become a powerful tool for connecting with audiences. Additionally, we examine how cultural variations affect the interpretation of informal language and provide strategies for using it effectively in speeches tailored to different audiences. Mastering the art of colloquial vocabulary allows speakers to present their ideas clearly and memorably while maintaining credibility and professionalism.

Techniques for Adapting Colloquial Language.

1.Know Your Audience: Tailoring language to the audience is essential. A speaker addressing university students might use modern slang and casual phrases, while a corporate audience might prefer restrained informality. Key considerations include: Demographics: Age, education level, and cultural background. - Purpose: Whether the speech aims to inform, persuade, or entertain. Setting: Formal conferences vs. casual workshops 2. Test Your Material: Before delivering a speech, test colloquial expressions on a small audience or colleagues to gauge their effectiveness. This can help identify phrases that may confuse or alienate listeners. 3. Use Humor and Anecdotes: Colloquial language works particularly well in humorous stories or personal anecdotes. These elements humanize the speaker, making them more relatable. For example: Formal: “During my first presentation, I encountered significant challenges.” Colloquial: “My first presentation? Total disaster — I forgot half my slides!” 4. Incorporate Universal Imagery: Visual language is a powerful tool in public speaking. Colloquial expressions often draw on universal imagery, making them relatable across cultures. For example: Instead of: “We need to adapt quickly to challenges.” Say: “We need to steer the ship through stormy waters.” 5. Balance Formality and Informality: Strike a balance between conversational tone and professional credibility. For instance, in a business presentation, you might say: Formal: “Our revenue exceeded projections by 15%.” Balanced: “We didn’t just meet our goals — we knocked them out of the park!” 6. Be Authentic: Audiences can sense when a speaker’s language feels forced. Use colloquial expressions that align with your natural speaking style to maintain authenticity.

Colloquial vocabulary is an invaluable asset in public speaking, offering a pathway to stronger connections, enhanced relatability, and greater emotional impact. However, its effective use requires a deep understanding of the audience, context, and purpose.By mastering the balance between conversational and formal language, speakers can craft speeches that resonate on both intellectual and emotional levels. Colloquial expressions, when used thoughtfully, transform public speaking into a dynamic and memorable experience, leaving a lasting impression on diverse audiences. With practice and attention to detail, any speaker can harness the power of colloquial vocabulary to elevate their communication skills.

Список литературы:

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2. Crystal, D. (2006). How Language Works. Penguin Books.
3. Lakoff, G., & Johnson, M. (1980). Metaphors We Live By. University of Chicago Press.
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5. Allen, I. L. (1992). The City in Slang: New York Life and Popular Speech. Oxford University Press.